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Wickit

Tipo de proyecto

Brand Identity

Meet WICKIT, the world’s first softener that is safe for all fabrics. So not only will your activewear smell as great as your regular laundry, but it will make those LuLu Lemons wick faster and perform even better.
Sure we soften clothes and make them smell great. But we’re also more versatile than anything out there, because our product is safe for all fabrics. In fact, it improves performance of athletic wear with every wash. Plus it dries clothes faster—saving energy— and reduces micro plastics in our water.

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